At Cutter & Squidge, there is nothing more important to us than our loyal customers. To say thanks a million for your support, we’ve set up a new rewards programme where you can become part of our cake loving community, earning points, redeeming free treats and gaining exclusive access to sales and product launches.
Earn points with every pound you spend when buying your favourite cakes and bakes. We’ll even reward you with 100 points just for joining our community! If you already have a customer account with us, login and start earning! Even better, you can earn and spend points both online and in our Soho Café & Tea Room.
Already have a Cutter & Squidge customer account? Login
CREATE AN ACCOUNT
Sign up and receive
Earn points for every
£1 you spend.
Celebrate with free points on your birthday.
REFER A FRIEND
Share with a friend
and earn points.
BE THE FIRST
Early access to special
offers and discounts.
Earn points when you
sign up to our newsletter.
Earn points by following us
on our Instagram page.
Earn points by liking us
on our Facebook page.
REWARDS CLUB PERKS
Tier one team! 0 – 174 points. Earn 5 points for every pound spent & let us know your birthday and we’ll gift you 175 points on your special day!
Our second tier, 175 – 349 points. You’ll earn 5 points for every pound you spend & an amazing 5% off*!
Nearly there! 350 – 524 points. Get 10% off*, 10 points for every pound you spend & more.
Our superstar top tier, 525+ points. Get 15% off*, 15 points for every pound you spend & lots more treats just for you.
How do I join the Rewards Club?
What are the Cutter & Squidge Rewards benefits?
Join our cake-loving community and benefit from earning points for every pound you spend, with exclusive discounts and early access to our sales, product launches and limited edition cakes and treats.
How can I start earning points?
Earn points for every pound you spend by purchasing your favourite cakes and treats both online and in our Soho Café and Tea Room. Earn more points by actioning the activities listed in your rewards account and move up through the tiers as you earn more points. Please note, points unfortunately cannot be earned when you purchase a gift card or on purchases made using a gift card as the full payment method.
How do I check how many points and rewards I have?
When do my points expire?
Your points will expire 12 months after your last order with Cutter and Squidge.
How can I redeem my rewards?
For rewards, please select the reward you would like to redeem displayed in your Rewards Club account under the "Your Rewards" section. Points are redeemable at the checkout. Use the points scale at the checkout and select how many points you’d like to spend, please note you will need a balance of at least 100 points. To use your exclusive tier discount, a minimum spend of £35 applies.
How do I refer a friend?
Share the love and refer a friend to Cutter & Squidge. There is no limit to how many friends you can refer. Every time you refer a friend you earn from 1000 points and they will receive £10 off their first order! A minimum spend of £30 applies.
Log in to your Rewards Club account and head to Refer a Friend under "Earn Points". Click on the Refer a Friend button and there you will be able to share your unique url with your friends. The referred customer must use this link to make their purchase, a discount code will appear as a pop up when they click through the link to www.cutterandsquidge.com. The referred customer must use the voucher code at the checkout in order for the discount to be applied and the referral to be successful. Points are only awarded if the referred customer is a new customer and the customer's first purchase is equal to or over the minimum spend of £30. Please note, referral discounts and points cannot be applied retrospectively.
Can I use my points on all products?
You can redeem points on all your favourite Cutter & Squidge cakes and treats. Unfortunately, points cannot be earned or redeemed on gift cards and events such as The Potion Room and Masterclasses.
Can I earn points for my previous purchases?
You’ll start earning points on purchases made after joining Cutter & Squidge Rewards! If you’ve got a customer account with us already, you can start earning points on orders placed after 21/10/21.
Will I still earn points if I use a discount code?
Yes, your points will be calculated based on the order total after the discount has been applied.
When will my points be approved?
Points for purchases and referrals will be automatically approved 7 days after the purchase or referral is made.
What’s the difference between spendable and tier points?
Spendable points are the points you have earned for every pound you have spent and from any activities or referrals you have completed. These points are accumulated to gain access to tiers. Tier points are how many points are needed to join the succeeding tier.
How do I unlock Early Access?
Don’t miss out on Rewards Club exclusives and sign up to the Cutter & Squidge newsletter to gain early access to our sales, new product launches and limited edition cakes and treats. Remember you can earn points just for signing up to our newsletter!
How can I opt out? Expire points this many months after the customer's last order
We’re sad to see you go! We value your feedback, and would love to know where you think we can improve. Please email email@example.com to let us know that you’d like to leave the rewards club, and note that once your account has been deactivated all points will be void. Your Cutter & Squidge customer account with us will still remain active.
*To use your exclusive discount, a minimum spend of £35 applies.
Please note the Cutter & Squidge rewards programme is not available to our Corporate Customers.