We started Cutter & Squidge because we believed baking could be bolder, more inventive, and a lot more joyful. From our Soho bakery to kitchens across the country, our biskies, cakes and afternoon teas have found their way into birthdays, weddings, lazy Sundays and celebrations of all sizes.
We built this programme for the people who love what we do and want to share it genuinely. If your audience trusts your recommendations, there's a place for you here.
The Cutter & Squidge affiliate programme lets bloggers, content creators and influencers earn commission by promoting our products to their audience. When someone clicks your unique affiliate link and makes a purchase on our website, you earn a commission on that sale. We run our programme through Rakuten Advertising and LTK, and it is open to UK creators across food, gifting, lifestyle, weddings and beyond.
Cutter & Squidge ships nationwide from our online shop. Your audience can browse and order everything from our signature biskies to celebration cakes and hampers, delivered to their door. Here's what makes the recommendation easy:
• Our products are ours through and through. From our iconic biskies to our seasonal drops, every range is developed in-house by Annabel & Emily and our baking team in London.
• A full gifting range, from individual treat boxes to hampers and afternoon tea deliveries, with something for every occasion and budget.
• Seasonal and limited edition drops. New products throughout the year give you fresh content to work with.
• A brand people are excited about, with a loyal community that spans food lovers, gift buyers and celebration planners.
Every time someone clicks through your affiliate link and completes a validated purchase on cutterandsquidge.com, you earn a commission on that sale. Commissions are tracked through our affiliate network, reported transparently, and paid at the end of each month.
As an affiliate you'll get:
• Commission on validated sales driven to cutterandsquidge.com, excluding delivery, taxes, refunds and returns.
• Access to real-time reporting and sales tracking through our affiliate network.
• Exclusive newsletters with early product news, seasonal promotions and campaign updates.
You must be 18 or over to apply. We run our affiliate programme through Rakuten Advertising and LTK. Choose the route that works best for how you create content.
Apply via Rakuten Advertising
Rakuten Advertising is our affiliate network and the best route for bloggers and website owners. Here's how to get started:
• Create a free Publisher account on Rakuten Advertising: Sign up here
• Once your Rakuten account is approved, search for and apply to our programme using MID 53283.
• We'll review your application and be in touch from there.
• Once approved, you can access product links and banners directly through the Rakuten dashboard to use across your platforms.
Apply via LTK
If you're a content creator already on LTK (formerly LikeToKnow.it), you can apply to our programme directly through the platform. Search for Cutter & Squidge and send a collaboration request, no extra steps needed.
Not on LTK yet? You can apply to become a creator using the link below. Worth knowing that LTK has a strong focus on fashion, so if your content sits more in food, gifting or lifestyle, have a read through their creator criteria before applying.
The programme is open to anyone aged 18 or over who creates content online and has an engaged audience. Food bloggers, gift guides, wedding creators, lifestyle voices — our affiliates look different and that's exactly how we like it. What they share is an audience that trusts them and a genuine enthusiasm for what they recommend.
If you create content around food, gifting, occasions, celebrations or London life, we'd love to hear from you.
Questions? Get in touch at hello@cutterandsquidge.com · cutterandsquidge.com
Please pop in the delivery postcode below to see if we deliver this tasty product to your area, and if so on what days! Delivery cost is applied at the checkout.
